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Elastic Media Wins National Association of Broadcasters Best Startup Award at NAB 2017

  (May 04, 2017)

JERUSALEM, May 4, 2017 /PRNewswire/ --

Elastic Media, a leading media-tech company that leverages deep learning and cognitive real time video editing technology is proud to announce that it has won the best startup award at NAB2017.

The National Association of Broadcasters is the premier trade association for broadcasters. The award recognizing the most innovative startup technology was presented to Ronen Shoval, PhD, Founder and CEO of Elastic Media by Chris Brown, Executive Vice President of Business Operations of the National Association of Broadcasters and Harry Glazer, Founder and CEO of Sprockit.


"We are honored and humbled by this important industry vote of confidence," said Shoval. "We are proud to receive such a prestigious award from our industry peers at NAB2017. The entire team is excited and energized by this recognition."

Elastic Media has created a new  video mobile viewing experience where users can navigate through a broadcast as if they were leafing through the pages of their favorite magazine. By placing the last mile of editing in the hands of the user, Elastic Media's technology delivers a completely new, transformative and irresistible mobile experience that drive higher viewer engagement and greater revenue for content owners.  

Elastic Media's technology is based on a proprietary core of deep learning intelligence that drives two transformative products. Cognitive video editing - Intelligent, instantaneous editing that analyzes broadcasts, identifies logical segments (eg. Individual stories from a news broadcast), and automatically creates engaging clips. This provides a consent flow of new video assets for monetization and social media while saving time and resources for any media company.

Mr Glazer, CEO of Sprockit added, "Elastic Media anchored this year's Sprockit show and truly earned the winning spotlight. Their deep learning and cognitive editing technology proved very compelling and attracted the full attention of many of our corporate partners."

Elastic media has already been adopted by several industry leading broadcasters with early results showing nearly doubling of viewer engagement. Elastic media is looking for additional flagship broadcasting companies to join its expanded testing. Interested parties should contact Gavin Goodvach Vice President, Business Development: gavin.g@elasticmedia.io

About Elastic Media: Elastic Media is a leading media-tech company that leverages deep learning and cognitive real time video editing technology to deliver an irresistible personalize mobile video user experience that drives additional revenue and reduces costs for media companies. Elastic Media's innovative interface allows viewers to browse a video broadcast as if they were leafing through the pages of a magazine, swiping through the content and expanding what they like. Proprietary targeting vectors drive Elastic Media's cognitive personalization, so that users can view broadcasts curated to their preferences.

Press Contact: Gavin Goodvach, VP Business Development, Elastic Media, E: gavin.g@elasticmedia.io

SOURCE Elastic Media

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